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THE PULSE

Explore the latest trends, insights, and stories shaping sports fitness, wellness, health, and longevity.

August 5, 2026

NBPA & PLYRS UNTD Open Players-Only-Performance Center In Los Angeles

Two courts, full recovery wing, zero front office involvement.

July 30, 2026

Rams Star Kyren Williams Is Now Wearing the Only FDA-Cleared Brain Protection Device in Football

The Q-Collar shows the power of protecting what a helmet can't.

July 28, 2026

What Is the Sauna Bo Nix Is Using to Recover From His Broken Ankle?

Broncos quarterback Bo Nix's new recovery toy.

July 27, 2026

Maxx Jolliffe Used This Heat Training Suit to Prep for Badwater 135

Suit up.

July 2, 2026

What Is the Device Strapped to Jude Bellingham's Legs on the Team Bus?

A World Cup viral clip just exposed the recovery tool elite athletes have been quietly using for years — and it works while you sit still.

July 2, 2026

Pat McAfee Just Became Co-Owner of the Frozen PB&J Brand Cleaning Up a Childhood Staple

JAMS is reinventing the peanut butter and jelly sandwich with better ingredients — and adding one of sports media's biggest voices to the ownership group.

July 1, 2026

Giannis Just Invested in the Health Platform That Found Blind Spots in His Own Body

Two-time NBA MVP Giannis Antetokounmpo didn't just sign an endorsement deal with Superpower — he found something in his own results that made the investment personal.

June 26, 2026

Inside Erling Haaland's 6,000-Calorie Daily Diet

Erling Haaland eats roughly 6,000 calories a day built around whole, animal-based foods — eggs, raw milk, red meat, organ meats, fish, and honey.

June 12, 2026

Guardian Sports Names Former NFL Player Tyler "TD" Davis as First-Ever LOOP Signature Athlete

The former Miami Dolphins player and projected 2028 Olympic flag football competitor becomes the first signature athlete for the Virginia Tech 5-Star rated LOOP headband .

June 12, 2026

Why Performance Broth Is the Recovery Drink Serious Athletes Have Been Missing

Bone broth has existed for centuries. The can hasn't. BEAUNE is changing the format — and the category.

March 24, 2026

Novak Djokovic Just Made Recovery Wearables His Next Big Bet

Novak Djokovic invests in Incrediwear, the recovery wearable brand he wore through his 2024 comeback.

March 24, 2026

How the Atlanta Falcons Are Using Blood Flow Restriction Training to Stay on the Field Longer

How NFL teams are using BFR technology to win the injury prevention arms race.

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